DUNLOP TYRE INDONESIACORPORATE SOCIAL MEDIA
As a number one brand in Tyre Industry, Dunlop want to use digital media to get more in touch with their consumer and audience. Actually this is the first time they start in Facebook and Instagram. So our main task is to make their social media have a lot of fans and get more engagement in there.
Our challenge is to make their brand image (people know and see that Dunlop is old brand) is more fresh and more available to youngster people. That’s why we change all the Dunlop communication way in digital media.